National Security Meets Sustainability: A New Corporate Mandate

With Alex Kruzel,
CEO and Founder, Telesto Strategy
In this episode of Less Talk, More Action, Joel and Owen welcome author and consultant Alex Kruzel to explore the shifting landscape of corporate sustainability. The conversation covers the challenges of effective messaging, the growing influence of regulation and compliance, and the potential for sustainability to align with national security and economic interests. Alex shares insights from her book, "The Courage to Continue," and discusses the need for actionable, value-driven solutions in the business world. Key takeaways include the importance of reframing sustainability for broader appeal, the role of regulation in driving change, reasons for optimism in global efforts, particularly in China and India, and so much more.

Highlights from this week’s conversation include:

  • What’s in the News: Decarbonization Debate (2:01)
  • Permitting, Regulation, and Marketing Challenges (3:13)
  • Messaging: Money, Nature, and Overeducation (5:05)
  • Welcoming Alex to the Show (7:43)
  • Polarization & Public Sentiment (9:39)
  • Book Background & Corporate Sustainability Critique (10:36)
  • Shift from Conservation to Carbon Emissions (13:16)
  • AI, Quantum, and National Security (15:02)
  • Corporate Sustainability: Marketing or Substance? (17:10)
  • Supply Chain, Compliance, and ESG Reporting (18:54)
  • Voluntary Commitments vs. Compliance (21:35)
  • Skills Crisis in Corporate Sustainability (23:02)
  • National Security Framing for Sustainability (26:07)
  • Long-Term Thinking & Political Challenges (27:04)
  • Book Deep Dive: The Courage to Continue (29:29)
  • Future of Net Zero & Regulatory Drivers (34:42)
  • Board-Level Challenges & Literacy (38:14)
  • Hope for the Future: Global Progress (44:14)
  • Final Thoughts and Takeaways (45:22)

 

The nexus of business, policy, and sustainability is more divided than ever, but Less Talk, More Action is here to cut through the noise. Hosted by clean energy experts Joel Cesare and Owen Barrett, this podcast dives into the front lines of decarbonization, net-zero real estate, and entrepreneurship. Each episode features bold questions, real solutions, and stories from leaders in science, tech, and business who are taking action to make the world a better place. Join us as we move beyond talk and work toward a cleaner, net-zero future. Learn more and subscribe at lesstalkmoreaction.com.

About the Hosts

Joel Cesare
Joel Cesare is a visionary leader in sustainable real estate, currently serving as Growth Lead at Cambio, an AI building retrofit analytics platform. He previously led Google's $50B global net zero real estate program and oversaw the building of Santa Monica's City Hall East, one of the world's greenest buildings. Recognized with awards like ENR Top 25 Newsmaker, Living Future Hero, Building Design & Construction 40 under 40, his mission is to dream, inspire and deliver.
Owen Barrett
Owen Barrett is the world's foremost expert in solar on multifamily properties. Owen is currently the CEO of Shine and has over 12 years of experience in the clean technology sector covering fuel cells, HVAC, LED lighting, and of course, solar. Owen is the former Global Energy Manager of a Fortune 500 company and a successful founder with two exits.

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